Privacy Policy
Last Updated: March 27, 2025
This Privacy Policy describes how RentDigital ("we," "us," or "our") collects, uses, and shares Personal Information of California consumers in compliance with the California Consumer Privacy Act (CCPA).
1. Information We Collect
We collect information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or device ("Personal Information"). The categories of Personal Information we may collect include:
Identifiers: Such as name, postal address, email address, phone number, online identifiers (e.g., cookie IDs, device IDs), IP address, account usernames. Customer Records Information: Such as contact details and information related to the services we provide to our clients (which may include consumer data processed on their behalf). Commercial Information: Such as records of services purchased or considered, and other purchasing or consuming histories or tendencies. Internet or Other Similar Network Activity: Such as browsing history, search history, interactions with our website or advertisements, and data regarding a consumer's interaction with an internet website, application, or advertisement. Geolocation Data: Precise or approximate location data. Inferences: Drawn from any of the information identified above to create a profile about a consumer reflecting the consumer's preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes. Sources of Personal Information:
We collect this information from various sources, including:
Directly from you: When you interact with our website, contact us, or provide information in connection with our services. From our clients: When they provide us with consumer data to perform advertising services on their behalf. Automatically: Through cookies, web beacons, and other tracking technologies when you interact with our website or online advertisements. From third-party sources: Such as data brokers, advertising networks, and social media platforms (as permitted by law).
2. How We Use Your Personal Information
We may use or disclose the Personal Information we collect for one or more of the following business purposes:
To provide and improve our advertising services, including campaign management, ad targeting, and analytics.
To communicate with you, including responding to your inquiries and providing updates about our services.
To personalize your experience on our website and tailor the content and advertisements you see.
For marketing and promotional purposes, including sending you newsletters and other information about our services (where permitted by law).
To conduct research and analysis to improve our services and develop new offerings.
To detect, prevent, and address security incidents and other malicious, deceptive, fraudulent, or illegal activity.
To comply with legal obligations.
For other purposes with your consent.
3. Sharing Your Personal Information
We may disclose your Personal Information to the following categories of third parties for a business purpose:
Our clients: When we provide advertising services on their behalf. Service providers: Companies that provide services on our behalf, such as data analysis, email marketing, and website hosting. We have contracts with these service providers that require them to protect your Personal Information. Advertising networks and platforms: To deliver targeted advertisements and measure their effectiveness. Data analytics providers: To help us understand how users interact with our website and advertisements. Legal and regulatory authorities: If required by law or legal process. In connection with a business transfer: Such as a merger, acquisition, or sale of all or a portion of our assets.
We do not "sell" your Personal Information as the term is traditionally understood. However, under the broad definition of "sale" in the CCPA, our sharing of Personal Information with advertising networks and analytics providers for targeted advertising purposes may be considered a "sale." You have the right to opt-out of these sales as described below.
4. Your Rights and Choices Under the CCPA
The CCPA provides California consumers with specific rights regarding their Personal Information. You have the right to:
Right to Know: Request information about the categories and specific pieces of Personal Information we have collected about you, the categories of sources from which the Personal Information is collected, the purposes for collecting, selling, or sharing the Personal Information, and the categories of third parties with whom we share Personal Information. Right to Delete: Request that we delete Personal Information that we have collected from you, subject to certain exceptions. Right to Opt-Out of Sale: Opt-out of the sale of your Personal Information. As mentioned above, while we don't traditionally "sell" your data, our sharing with advertising partners for targeted ads might be considered a sale under the CCPA. Right to Non-Discrimination: Not be discriminated against for exercising any of your CCPA rights. This means we will not deny you services, charge you different prices or rates, or provide you with a different level or quality of services just because you exercised your CCPA rights.
Exercising Your Rights:
To exercise your rights under the CCPA, please contact us by:
Emailing us at: privacy@rentdigital.com Calling us at: 847.848.6977
To protect your privacy and security, we will need to verify your identity before processing your request. This may involve asking you for information to match against our records. If you make a request to know specific pieces of Personal Information, we may require a signed declaration under penalty of perjury that you are the consumer whose Personal Information is the subject of the request.
Authorized Agent:
You may designate an authorized agent to make a request on your behalf. To do so, you must provide the authorized agent with written permission to submit the request, and we may still verify your identity directly.
5. "Do Not Track" Signals
Our website does not currently respond to "Do Not Track" signals.
6. Children's Privacy
Our services are not directed to children under the age of 16, and we do not knowingly collect Personal Information from children under 16 without verifiable parental consent. If we learn that we have collected Personal Information from a child under 16 without verifiable parental consent, we will take steps to delete the information as soon as possible.
7. Changes to Our Privacy Policy
We may update this Privacy Policy from time to time. We will post any changes on this page and update the "Last Updated" date at the top. We encourage you to review this Privacy Policy periodically for any changes.
8. Contact Us
If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us at:
RentDigital
1603 Orrington Ave
Suite 600 Evanston, IL 60202
privacy@rentdigital.com
(847) 848-6977
